MassRobotics Explores Robotics and Manufacturing Automation Advances through Partnership with Procter & Gamble

July 23, 2021

MassRobotics, whose mission is to help create and scale the next generation of successful robotics and connected devices companies by providing entrepreneurs and innovative robotics/automation startups with the workspace and resources they need to develop, prototype, test and commercialize their products and solutions, announced it has launched a new partnership with Procter & Gamble (P&G) to collaboratively explore technologies around automation and manufacturing-related applications.

The goal of the partnership is to develop ideas to improve productivity, drive increased value for consumers, accelerate agility from more automation, and allow more flexibility in meeting the manufacturing deadlines of customers. In addition to exploring and accessing innovations from resident startups, MassRobotics' overall community will help P&G remain on the cutting-edge of the robotics and automation industry and more closely collaborate with existing P&G robotics partners in Massachusetts.

"It's always thrilling to see MassRobotics' partners and residents work together to explore the edge of the robotics innovation," said Fady Saad, cofounder & vice president of strategic partnerships, MassRobotics. "P&G offers inroads and intelligence to help our startups bring new thinking to automation and AI for manufacturing. We believe this mutual exploration of technology can benefit the entire automation category."

"We're excited to be a member of this critical ecosystem to collaborate on the direction and offerings of MassRobotics' residents and partners," said Jay Joyner, director of robotics and automation, P&G. "This will help us as we identify breakthrough innovation with robotics and automation technologies more quickly. This accelerates our ability to deploy innovative new technologies to our manufacturing sites."

leave a reply